About Waterproof Decking
Our Journey and Mission
Waterproof Decking was founded in 2017 with a simple yet powerful vision: to become the go-to resource for all things related to waterproof decking solutions. We embarked on this journey to fill an information gap that we noticed within the online landscape—a lack of comprehensive, unbiased, and reliable resources dedicated exclusively to this specialized field.
Our founder, Sarah Hydro (an industry expert with over a decade of experience), recognized the challenges homeowners and contractors faced when navigating the complex world of waterproof decking. From understanding different materials to choosing the right products for specific needs, many questions went unanswered. This inspired us to create a platform that would not only educate but also empower individuals in their decision-making processes.
Our Purpose and Values
Purpose: To provide an authoritative source of information, guiding homeowners, contractors, and designers in selecting, installing, and maintaining waterproof decking systems with confidence.
Core Values:
- Accuracy: We strive for excellence in delivering precise and up-to-date content. Every article, guide, and review is meticulously researched to ensure our audience receives the most accurate information.
- Unbiased Perspective: Waterproof Decking operates with complete impartiality. We present products and systems without favoritism, allowing readers to make informed choices based on their unique requirements.
- Reliability: Our commitment to reliability is at the heart of everything we do. We back our recommendations with credible sources and expert insights, ensuring our audience can trust our content.
Filling a Digital Gap
The internet is brimming with information, but when it comes to waterproof decking, the landscape was sparse and often contradictory. Many websites offered superficial overviews or promoted specific products without delving into the intricacies of the topic. We aimed to change that by creating in-depth articles, tutorials, and reviews covering every aspect of waterproof decking—from basic principles to advanced installation techniques.
Target Audience and Engagement
Our primary target audience includes:
- Homeowners looking to install or replace their existing decking with a waterproof solution.
- Contractors and builders seeking expert advice on the latest trends and best practices in waterproof decking.
- Designers who want to explore creative decking concepts and stay updated on industry standards.
We encourage reader engagement through comments, feedback forms, and social media interactions. Your input is invaluable to us, as it helps us understand your needs and continuously improve our content.
The Waterproof Decking Team
- AI Editor-in-Chief: Emma Splash
- Content Creator: Leo Droplen
- Research Analyst: Sophia Hydro (Sarah’s sister, contributing expert insights)
- Graphic Designer: Nova Storm
- Social Media Manager: Max Wetland
Our Business Model
Waterproof Decking operates as a digital media platform, primarily funded by affiliate partnerships with leading manufacturers and suppliers of waterproof decking materials. We carefully select these partners based on their reputation for quality and customer satisfaction. By promoting their products and services, we earn a commission on successful referrals—a business model that allows us to maintain the site’s integrity while offering valuable resources to our audience.
Get in Touch
If you have any questions or suggestions, please reach out to our dedicated team via our Contact Us page. We value your feedback and strive to create an engaging community around Waterproof Decking. Together, let’s make informed choices for your decking projects!